Jim Hinshaw

Vice President of Sales, Service Nation Inc.

October 4, 2023 9:00 am

Sponsored By:

Developing a Winning Sales Strategy

Jim will pull back the curtin on the subject of sales, including: Tech sales -how to manage, motivate and reward. Comfort advisors- same as above Pros and cons of both, can you blend together? What should your selling commission be, and how to calculate that. How a referral program works. Why financing is critical to your success today. Should you look at leasing? And where do you find new sales reps today? Hint, not at the competition !

Jim has been in the HVAC industry for over 5 decades.  He started his career with Trane, ran the Az sales district for years, where he enjoyed over 50% market penetration.  Joined a mechanical contractor, moved up to President, the company was purchased by a utility.  He then bought a small contractor in Phx, grew it and sold it.  Joined Donley Service as VP of sales and installations, a residential service and replacement company, stayed for 9 years.  Started his own consulting business in 1999, developed training programs for manufacturers, distributors, and dealers all across north America.  In 2011 he joined a consulting business that worked exclusively with Goodman-Amana dealers, ran the western US territory for 8 years. Retired in 2019. Wife encouraged him to go back to work.  He called David Heimer, agreed to come aboard as Vertical Market Manager, HVAC for Service Nation.  Moved to Dallas, enjoys what he does.